Advertising & Marketing: Final index

 

Comments

Post a Comment

Popular posts from this blog

Blog tasks: The Times case study - Audience and Industries

 Audience 1) What is the main readership demographic for The Times newspaper? Add as much detail as you can. The main reader the Times target audience is older with over half the audience aged 55+. In terms of social class, they are overwhelmingly in the ABC1 social classes - 62% from social group AB. This means Times readers are likely to be professionals, managers or company owners 2) What aspects of the front page of the Times CSP edition suggest that their readers are likely to be more educated and interested in hard news rather than entertainment?  This suggested through the lack of picture and images shown . 3) Times readers are mostly over 55 years old. Why is this and how is this reflected or challenged by the new stories in the CSP pages we have studied?  This reflected as most  people  who read newspapers are educated and as you don't  expect young people o read grammys 4) What are the main audience pleasures offered by the Times? Use Blumler ...
Read more

Camerawork: blog task

 Q1.   close up shots: close up shots are shot that show the entire face of a character this done to show  emotion of  a character or the facial expression in great detail. medium shot: this shows the upper torso this is done to show the gesture of character and done to make us  realise that what's happening. Close up: this is a shot of something extremely close this is because  the item they are zooming in on may be pf extreme important of the plot of the clip. Q2 There is a big angle used this to show how big the radio signal coming off the earth and beeign transmited to the world. Q3  The setting in this scene   shows us how everyone and the technology used.
Read more

Heat case study: blog tasks

  1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. In print – we bring readers a truly unique, quality experience. From clever A-list access shoots no other magazine could pull off to celeb news – heat has the celeb contacts to give readers the exclusive every time. truly unique, quality experience. And Life Hacks 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? and give them conversation- starters they can show off about to their mates down at the pub 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news ? life hacks and fashion advice. 4) Look at  page 5 . What is Heat magazine's audience profile? Write all the key details of their audience here.  a truly unique, quality experience. From clever A-list access shoots ...
Read more